Search engines are your friend. Do as many searches as you can for surfer forums, chat forums, discussion forums, discussion boards — whatever words you want — in the niche you want to promote.

There are a lot of sponsors who promote their own crap this way, so try to avoid and ignore their posts. Look at what the surfers say about galleries and photos. I can’t stress this enough.

I have one customer who calls me just about every month, and has for 10 years. Back about 10 years ago he bought my video and when he called to tell me he loved it, he said, “for your next video, how about white panties with dark hair poking out of the sides.” I filed his comment away and when it was time to produce my next video, made sure I included that in several parts of the movie. I can not tell you how many people emailed or called to tell me how much they loved THAT particular part!! If I had not listened to this guy and incorporated his fantasy into my video, I’d never have known it. Now, if he said he liked 4 midgets fisting a hairy ass, I’d have passed, thank you.

READ what surfers say. They will often make “spot on” suggestions, as the British would say. They tell you how they’d like to see a model posed, or in what outfit, etc. If you don’t do your own content, try to find a set with that type of photo, or find a photographer who will shoot a few sets focusing on what YOU want.

Give the surfers what they want. READ what they say on surfer forums. If you allow posts on your blogs, READ what the surfers say. Many may make stupid comments but there will often be a real gem hidden in there.

Lastly, go to the large TGPs and study. The top spots on most are paid spots. People pay in excess of a thousand dollars for some spots. Obviously they are making that back and then some if they can continually buy those spots. Some are sponsor spots but click the links and look at the galleries. Check the photos and READ the text they use.

You can keep building and adding more blogs/splogs, but if you suck at promotion and don’t have a clue on how to market your niche, you’ll just end up back at Netpond, complaining that you put all this work into your blogs and keep adding more, and are making enough for a Happy Meal each week.

Do one site and do it extremely well. LEARN the niche. Get the traffic built up, the SERPS up there, and the sales going. Then it’s time to replicate that success on more sites.

Once you learn it and it works, don’t stop.